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網站從制作到真正運營過程中,會忽略很多元素。這就會影響整個網站預期效果,網站制作和優化后,關鍵一點在于客戶。那么今天來說一下網站制作中需要強調的一些事,避免忽略重要的細節和元素。
The site will ignore many elements from its production to real operations. This will affect the overall expected effect of the website, and the key point is the customer when making and optimizing the site. So let's talk about some of the things that need to be emphasized in website production today, to avoid ignoring important details and elements.
第一、網站的定位
First, the location of the site
很多客戶在想進行網站制作時,往往都是無厘頭,沒有方向。就只想要提高企業知名度、品牌和宣傳。可是如果你的網站沒有明確的定位,怎么展現網站“重點”?后期要怎樣讓用戶找到您呢?要想讓你的網站有知名度,就需要有明確的定位,知道你的網站以后想要怎樣發展。才能為以后打好基礎。
Many customers who want to make websites are often ridiculous and have no direction. Just want to raise enterprise popularity, brand and propaganda. But if your site doesn't have a clear location, how do you show the site's "focus"? How do you get users to find you later? To make your site famous, you need to have a clear definition of what your site will be like in the future. Ability to lay the foundation for the future.
第二、用戶體驗差,溝通少
Second, user experience is poor, communication is little
用戶是我們的衣食父母,“照顧”好用戶,才能會讓你的企業網站得到更大的發展。這時候就要明白,網站制作后是給誰看?在網站制作時就應該多加注重用戶體驗,用戶才會愿意瀏覽你的網站,給你的網站帶來用戶、帶來流量。并且做好互動和用戶溝通,才能增加用戶體驗。
The user is our food and clothing parents, "care" good user, ability will let your enterprise website get bigger development. It's time to understand who the site is for. When making your website, you should pay more attention to the user experience. Users will be willing to browse your website and bring users and traffic to your website. It can also improve user experience by interacting with users and communicating with users.
第三、只會模仿少主見
The third is to imitate less than the Lord
很多人缺乏主見,總是覺得別人的網站好,想要和別人一樣。小編只想說,那是別人家的,自己就應該有屬于自己的特色和屬性。模仿被人只會被別人踩在腳下,搜索引擎也不會喜歡你的“偽裝”。所以,在網站制作時,應該展現專屬于自己的特色,讓用戶更加喜歡你的網站。
A lot of people lack the main idea, always feel other people's website is good, want to be like others. Small make up just want to say, that is somebody else's home, oneself should have own characteristic and attribute. The search engine won't like your "disguise" if it's just being trodden under foot by someone else. Therefore, when making the website, it should show its own characteristics and make users like your website more.
第四、忽略搜索引擎算法
Fourth, ignore search engine algorithm
很多人都喜歡漂亮的事物,對于網站也是如此。但請你不要忽略搜索引擎算法,如果只關注好看,將網站設計的天花亂墜,從而導致Flash、圖片居多,影響用戶打開網站的速度,這會讓用戶直接關閉頁面,并沒有留住用戶的效果。而且Flash會占用太大的空間,搜索引擎對于Flash也不是很友好。導致后期網站優化運營會非常不順利。
Many people like pretty things, and so do websites. But please don't ignore the search engine algorithm, if only focus on good, will be web design, Flash, pictures, affect the speed of the user to open the web site, this will allow the user to close the page directly, not to retain users. And Flash takes up too much space, and the search engine is not very friendly to Flash. It will be very difficult to optimize the website.
第五、沒有持續性內容更新
Fifth, there is no continuous content update
很多網站制作完成后,就不了了之了,而且網站也不管,內容也不更新,可以說是成了“無主之站”。這樣的網站你都不理它,它還會給你帶來用戶嗎?網站得不到持續性內容更新,你的網站“窮”的搜索引擎也不會去了。這樣你的網站將不會有排名、有流量更不會有咨詢和訂單。所以,持續性內容更新很有必要,特別是原創的內容哦。
After many websites are finished, they are gone, and the site is not updated, so it is a "no master station". Do you ignore such a site, and will it give you a user? The site is not updated with continuous content, and your website "poor" search engine won't go. So your site will not have rankings, traffic, or advice and orders. Therefore, it is necessary to update the continuous content, especially the original content.
第六、網站推廣執行力不夠
Sixth, the website promotion execution is insufficient
網站制作完成后是不會有主動找你的,你需要將你的網站運營起來,進行相關的推廣。才能展現在更大用戶面前,才能讓人們知道你網站的存在。在好的東西,如果沒有人知道,就只會是一個擺設。所以,后期網站推廣是一定要的,而且需要不斷加大推廣力度。這樣才能提高企業知名度、品牌,提高咨詢量,促進成單量。
After the website is finished, there will be no initiative to find you, you need to run your website, carry out related promotion. Before you can show it to a larger user, you can let people know that your site exists. In good things, if no one knows, it will only be a decoration. Therefore, the late website promotion is necessary, and needs to be promoted continuously. In this way, we can improve the visibility, brand and consultation quantity of enterprises.
如果你想要制作屬于你企業的網站,一定要考慮好,你要網站需要達到什么樣的目的,奔著這個目標進行每一個環節,才有可能實現你的目標。而不是盲目的進行網站制作,制作完成后又不加以利用。
If you want to belong to your company's web site, be sure to consider good, you need to achieve what kind of to web sites, and the goal for every link, is likely to achieve your goals. Instead of blindly making the site, the production is finished and not utilized.